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<channel>
	<title>kylekelley ECD</title>
	<link>https://kylekelleywork.cargo.site</link>
	<description>kylekelley ECD</description>
	<pubDate>Mon, 16 Mar 2026 14:31:01 +0000</pubDate>
	<generator>https://kylekelleywork.cargo.site</generator>
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	<item>
		<title>Bring a Trailer</title>
				
		<link>https://kylekelleywork.cargo.site/Bring-a-Trailer</link>

		<pubDate>Sat, 10 Jun 2023 18:58:18 +0000</pubDate>

		<dc:creator>kylekelley ECD</dc:creator>

		<guid isPermaLink="true">https://kylekelleywork.cargo.site/Bring-a-Trailer</guid>

		<description>
	










Bring a Trailer is a car auction platform, but that’s the least interesting thing about it. What matters is who shows up. This is where the most enthusiastic of the enthusiasts gather.


This campaign is about celebrating that level of obsession. Not poking fun from the outside, but recognizing it from within, so the audience doesn’t just understand the brand, they feel understood by it.












	Created with&#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp;&#38;nbsp;
Benjy Joung: Writer
Kevin Yurasovich: Art Director







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		<title>SquishPillow</title>
				
		<link>https://kylekelleywork.cargo.site/SquishPillow</link>

		<pubDate>Sat, 10 Jun 2023 18:58:18 +0000</pubDate>

		<dc:creator>kylekelley ECD</dc:creator>

		<guid isPermaLink="true">https://kylekelleywork.cargo.site/SquishPillow</guid>

		<description>
	In a world full of “nice” pillows that all blur together, SquishPillow stands out as the one with “it”—that irresistible sleepycore, nap-maxing, snooze-factor energy that makes being bed-headed and half-asleep look downright aspirational. The campaign celebrates the delicious, FOMO-inducing joy of being asleep, reminding the world that there’s truly no better pillow for your sleepy, sleepy head than a SquishPillow.

	Created with  &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; 
Benjy Joung: WriterKevin Yurasovich: Art Director











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	</item>
		
		
	<item>
		<title>Dr Pepper Fansville</title>
				
		<link>https://kylekelleywork.cargo.site/Dr-Pepper-Fansville</link>

		<pubDate>Sat, 10 Jun 2023 18:58:19 +0000</pubDate>

		<dc:creator>kylekelley ECD</dc:creator>

		<guid isPermaLink="true">https://kylekelleywork.cargo.site/Dr-Pepper-Fansville</guid>

		<description>
	Fansville is a fictional small town full of drama, college football, and plenty of Dr Pepper. But this town only lives in commercial breaks during football season. That is, until we created the Fansville Pit Stop: a one-day-only roadside popup in between Dallas and Oklahoma — the perfect place for football fans to stop on their drive to Dallas for the big Red River rivalry game. We teased the activation on social with a series of cryptic posts to get our fans curious and excited. That curiosity and excitement led to a massive turnout. Attendees were able to purchase limited-edition Dr Pepper merch and meet college football legend, Brian Bosworth, all while eating Dr Pepper fried pies.


	Created with  &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; 
Madison MIller: Art Director



&#60;img width="1536" height="1024" width_o="1536" height_o="1024" data-src="https://freight.cargo.site/t/original/i/c3b5560c29b1cb6932d2121dca1e876a8abd4a637cda47ac0d3baad69586f0a1/Swag2.png" data-mid="246068272" border="0"  src="https://freight.cargo.site/w/1000/i/c3b5560c29b1cb6932d2121dca1e876a8abd4a637cda47ac0d3baad69586f0a1/Swag2.png" /&#62;</description>
		
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	<item>
		<title>SurveyMonkey</title>
				
		<link>https://kylekelleywork.cargo.site/SurveyMonkey</link>

		<pubDate>Sat, 10 Jun 2023 18:58:20 +0000</pubDate>

		<dc:creator>kylekelley ECD</dc:creator>

		<guid isPermaLink="true">https://kylekelleywork.cargo.site/SurveyMonkey</guid>

		<description>
	










Between a pandemic, social unrest, inflation, and trying to figure out Gen Z, it was hard for business leaders to know what to do next. But one thing was clear: people had opinions. And SurveyMonkey—a SaaS platform made for gathering those opinions and turning them into insights, was the solution. To put SurveyMonkey in the cultural conversation, we tapped Giancarlo Esposito to give business leaders and decision-makers a wake-up call.












	Created with&#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp;&#38;nbsp;
Lynn Bossange: Writer
Nick Denman: Art Director




&#60;img width="2728" height="1409" width_o="2728" height_o="1409" data-src="https://freight.cargo.site/t/original/i/61c652e274426e943e5bbba75aa12cae4e1623d45072b610bc9ebb29ab05f4a8/SM_GTPWTW_Vistar_DOOH_Taxi_Ad_Mockup.jpg" data-mid="246119640" border="0"  src="https://freight.cargo.site/w/1000/i/61c652e274426e943e5bbba75aa12cae4e1623d45072b610bc9ebb29ab05f4a8/SM_GTPWTW_Vistar_DOOH_Taxi_Ad_Mockup.jpg" /&#62;
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&#60;img width="1200" height="628" width_o="1200" height_o="628" data-src="https://freight.cargo.site/t/original/i/9e5a49e8f3a06ba25a88b01c541950757e67ed435f678e73bd96992e7619eeef/GTPBrandAwarenessCampaign_Awareness_Reddit_Ad_628x1200_V4.jpg" data-mid="246115322" border="0"  src="https://freight.cargo.site/w/1000/i/9e5a49e8f3a06ba25a88b01c541950757e67ed435f678e73bd96992e7619eeef/GTPBrandAwarenessCampaign_Awareness_Reddit_Ad_628x1200_V4.jpg" /&#62;
</description>
		
	</item>
		
		
	<item>
		<title>Sterling by Kohler</title>
				
		<link>https://kylekelleywork.cargo.site/Sterling-by-Kohler</link>

		<pubDate>Sun, 15 Mar 2026 19:16:03 +0000</pubDate>

		<dc:creator>kylekelley ECD</dc:creator>

		<guid isPermaLink="true">https://kylekelleywork.cargo.site/Sterling-by-Kohler</guid>

		<description>
	











Sterling makes tried-and-true plumbing product for plumbers who do the job right the first time. In other words, when they're done, they're really done. So, in Sterling's first campaign in 20 years, we decided to capture the energy of our audience, and the spirit of our product in a three-word (two-and-a-half-word?) tagline: Done &#38;amp; Done.








	Created with&#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp;&#38;nbsp;

Benjy Joung: WriterKevin Yurasovich: Art Director




</description>
		
	</item>
		
		
	<item>
		<title>Best Western</title>
				
		<link>https://kylekelleywork.cargo.site/Best-Western</link>

		<pubDate>Sun, 15 Mar 2026 19:22:09 +0000</pubDate>

		<dc:creator>kylekelley ECD</dc:creator>

		<guid isPermaLink="true">https://kylekelleywork.cargo.site/Best-Western</guid>

		<description>
	











Travel is amazing. But it can also be a…challenge. Especially with family. Let’s not sugar coat it. Let’s embrace the full experience — bright, vibrant, chaotic, draining, beautiful. Full of imperfections, and yet somehow perfect. Because at Best Western, it’s all welcome, and it’s all good.








	Created with&#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp;&#38;nbsp;

Justin Prichard: WriterLori Wittig: Art Director




</description>
		
	</item>
		
		
	<item>
		<title>Dr Pepper College Football</title>
				
		<link>https://kylekelleywork.cargo.site/Dr-Pepper-College-Football</link>

		<pubDate>Mon, 16 Mar 2026 14:16:09 +0000</pubDate>

		<dc:creator>kylekelley ECD</dc:creator>

		<guid isPermaLink="true">https://kylekelleywork.cargo.site/Dr-Pepper-College-Football</guid>

		<description>
	











Dr Pepper is a college football tradition and Larry Culpepepper is the face of the program. This year Larry found his way into people's lives in more ways than ever.








	Created with&#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp;&#38;nbsp;

Andrew Harper: WriterLynn Bossange: Writer



</description>
		
	</item>
		
		
	<item>
		<title>Orca Security</title>
				
		<link>https://kylekelleywork.cargo.site/Orca-Security</link>

		<pubDate>Sun, 15 Mar 2026 19:04:55 +0000</pubDate>

		<dc:creator>kylekelley ECD</dc:creator>

		<guid isPermaLink="true">https://kylekelleywork.cargo.site/Orca-Security</guid>

		<description>
	











Orca Security is a startup cloud security brand that has quietly has been helping breakthrough companies (think Fiverr, Duolingo, Robinhood) revolutionize their businesses for years by streamlining the way they protect their cloud. It's a company that believes in optimism, believes in the merit of their product,&#38;nbsp;and believes in the future.
We created a campaign just aspirational, starting with&#38;nbsp;a new tagline:&#38;nbsp;The Cloud is Yours.








	Created with&#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp;&#38;nbsp;

Benjy Joung: WriterKevin Yurasovich: Art Director


</description>
		
	</item>
		
		
	<item>
		<title>QuikTrip</title>
				
		<link>https://kylekelleywork.cargo.site/QuikTrip</link>

		<pubDate>Sun, 15 Mar 2026 19:38:52 +0000</pubDate>

		<dc:creator>kylekelley ECD</dc:creator>

		<guid isPermaLink="true">https://kylekelleywork.cargo.site/QuikTrip</guid>

		<description>
	











Stop having the same microwaveable burrito for lunch, and try QuikTrips' new in-store kitchens. Also, check out how clean their bathrooms are. Just a personal suggestion.








	Created with&#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp;&#38;nbsp;

Brittany Sarrett: Writer





</description>
		
	</item>
		
		
	<item>
		<title>Dallas Children's Advocacy Center</title>
				
		<link>https://kylekelleywork.cargo.site/Dallas-Children-s-Advocacy-Center</link>

		<pubDate>Mon, 16 Mar 2026 14:31:01 +0000</pubDate>

		<dc:creator>kylekelley ECD</dc:creator>

		<guid isPermaLink="true">https://kylekelleywork.cargo.site/Dallas-Children-s-Advocacy-Center</guid>

		<description>
	











How do you, on a shoestring budget, raise awareness of client efforts when the work is shrouded in secrecy?That was the challenge we faced on behalf of Dallas Children’s Advocacy Center (DCAC), a nonprofit serving severely abused children in Dallas County. Because the victims we spoke for were under 18 and involved in litigation, their identities and stories had to be concealed.








	Created with&#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp;&#38;nbsp;

Andrew Harper: Writer




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